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November 18th

Stabilimenti Ferrari

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Loro Piana


Ceo, Loro Piana

In the early 70's Sergio Loro Piana started his activity in the father's Company and in 1975 he took over the position of CEO of the Loro Piana Group, together
with his brother Pier Luigi. In 1980, after his father's death, he took over the official
representation of the Group, rotating the Chairmanship with his brother Pier Luigi
every three years. From 1996 he is Member of the Board of Directors of Banca
Popolare di Novara and from June 1st, 2002 he is Member of the Board of
Directors of Banco Popolare di Verona e Novara. He is also Member of "The
Council for the United States and Italy". Among his former positions and
activities: from 1999 to 2001 he has been Vice President of Unione Industriale del
Vercellese e Valsesia; from 1980 to 1982 Member of the Board of Directors of
Confindustria. He is also Founder of Ideabiella, of which he was also President
from 1981 to 1987. In 1994 he has been confered an important honour as he
was appointed Cavaliere del Lavoro by the President of the Italian Republic. In
1995 he has been awarded, with his brother Pier Luigi, with the "Premio
Leonardo". Born in Milano on May 24th, 1948, he is married and has three children.