Franco PENé

Chairman, Gibò

Far-sighted practicality and visionary solidity. Franco Pené is the CEO and president of the licensee Onward-Gibo, which is currently involved in the relaunch of the legendary fashion house, Rochas. “The product is at the heart of our world” says the manager. He has always been loved and respected by the creative talents that have bloomed in his stable. He played an important role in the creation of iconic brands like those of Hussein Chalayan and Alexander McQueen, who says he is “incredible”. The manager from Turin leads a production structure which counts some of the most experimental names in the fashion business among its brands, such as Jil Sander and Marc Jacobs. This is only natural for Pené, who says that “you need to take care of the designers and transform their ideas into a real business.”