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November 24th

Parterre - Palazzo Mezzanotte
Milan - Piazza degli Affari, 6

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CEO, Emanuel Ungaro

Everything is a show. This is especially true of fashion, as Mounir Moufarrige, the british-Lebanese CEO of Emanuel Ungaro, is well aware. The manager has revolutionized the legendary French fashion house with a media frenzy in the upper echelons of the style office. How? By making the pop star Lindsay Lohan an artistic advisor to the creative director Estrella Archs. Moufarrige is no newcomer to risky undertakings: the businessman played a key role in relaunching the label of Charles Frederick Worth, the father of modern haute couture. He was also the man responsible for taking Chloé back to the top after he replaced the iconic Karl Lagerfeld with Stella McCartney and Phoebe Philo along the way. Moufarrige has always had a good nose for creative talent: his other business involvements include Goyard and Uboat watches.