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November 19th

Palazzo Mezzanotte
Milan - Piazza degli Affari, 6

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Founded in 1969, Samsung Electronics is a global leader in consumer electronics and the core components that go into them, through relentless innovation applied to an offering that includes TVs, smartphones, personal computers, printers, cameras, home appliances, medical devices, semiconductors and LED solutions. With annual sales exceeding US$188 billion (2012) and employing over 270,000 people across 79 countries, it is the second company in the world in terms of patents (5081 in 2012, +5% in comparison to 2011). Samsung’s goal is to create and offer new solutions suitable for everyone and able to improve everyone’s quality of life. The company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LCD. Recognized as market leader according to a series of economic, environmental and social criteria, Samsung Electronics boasts 33 R&D centers worldwide and in 2012 it invested over US$11 billion – about 6% of the total sales volume - in R&D, an area which employees a quarter of the company’s employees globally.

Strength points in the field of innovation are the integration between basic research and applied research and the Samsung Advanced Institute of Technology, a network that connects different research centers in the world and promotes sustainable technology. Considered by the experts one of the most innovative companies in terms of products and processes, Samsung Electronics also pursues a policy of "in house” production, which allows the almost complete control of the entire supply chain. For years among the top providers of memories, chips, LCD screens, in 2011 Samsung Electronics has reached the global leadership in smartphones’ sales and maintains the record in TV sales for the eighth consecutive year. Determined to achieve economic growth with zero emissions, Samsung also aims at positioning as the first fully sustainable company by the end of 2013, according to a strategy outlined in a dedicated plan, "Eco-Management 2013". The theme of sustainability is also addressed through the attention to design, where innovation and style go hand in hand with the idea of a technology at the service of the environment.

To make this possible, there are 6 Samsung design centers all over the world, dealing with research on trends, lifestyles and design that are able to generate new product concepts and innovative strategies. As a validation of the company’s relentless commitment in developing and creating technologies and innovative high-quality products, which can answer users’ needs in the best way, in 2012 the value of the Group’s brand registered the highest increase in its history, positioning Samsung Electronics at the 9th place in Interbrand, the list of the world's 100 most valuable brands. Operating in Italy since 1991, Samsung Electronics Italy is the Italian branch of the multinational company, with about 500 employees and annual sales exceeding €2.8 billion (2012).

Havas Media Group

Havas is the 5th largest Global Communications Group in the world.

The group is specialized in developing and implementing media, marketing and communication strategies. Havas Media Group leads the agencies Havas Media and Arena (off and on-line media network), Havas Sports & Entertainment (brand engagement), and a team of specialists: DataInsight (market, brand and consumer consultancy), LuxHub (luxury  & fashion communication), Ecselis (web performance, Search, RTB & analytics), Socialyse (social media strategies & community management) and Mobext (mobile communication).

Our long-term vision and our daily mission

Vision: We build meaningful brands that create better futures for people, for business, for clients, and the world

Mission: We enable meaningful connections that create real-time value for brands, people and their communities

18 Montenapoleone

18 is the number at the very heart of our logo and we enjoy playing with numbers to show beyond words the objectivity of our job together with the importance for the economy of our background: 170 million euros in transactions, 120 single-brand store shop-windows opened thanks to our collaboration for a total amount of 14.000 square meters of retail space mainly opened in the Quadrilatero, a 3 billion euro turnover per year in Milan's luxury shopping district.
Founded in 2010 by the experience of Antonella Mastrototaro, Maristella Brambilla and Laura Malgrati, 18 Montenapoleone is the leader in consulting and business research for the development of high street retail and its team is proud to collaborate with the most prestigious names of the fashion and luxury sector for the research of exclusive locations in the high range shopping areas in Italy and Europe.
The expertise of 18 Montenapoleone working team, besides its proven ability in advisory, ensures support in each step of the brokerage: from the reviewing of lease contracts to the evaluation of business and real estate assets until the development of news shopping districts.


In France and throughout the world, the name Pommery implies elegance, tradition and a spirit of impertinence. It was a personality gifted in the art of living and business, Jeanne-Alexandrine Louise Melin, who gave impetus to the firm... from the 1860's! Mrs Pommery was a great patron of the arts and was always keen to associate the creation of Champagne with artistic creation. Today, Pommery is still a brand with an avant-garde and extravagant image: Offbeat advertising, very specific concepts and delicate wines that associate freshness and vivacity. The Pommery Estate is therefore following its own tradition in becoming a venue for exceptional exhibitions… The essence of the Pommery style: liveliness, fresh, finesse. From the deep blue of the Pommery label and identity to the transparent bubbles, the luminous singularity of Pommery wines allows you to share, every day, the joyful elegance of tradition married with modernity.

Louise Pommery lost her husband suddenly in 1858. With no little courage, she took over the business affairs he had bequeathed to her. She was a lively and intelligent woman and brought the Champagne House success and glory by inventing the Pommery brand image thanks to public relations operations carried out at the Estate.

In 1874, she made a huge step forward by creating the first brut champagne to enjoy genuine commercial success: Pommery Brut Nature. The creation of this Champagne, which contained less sugar than was usual for Champagne at the time, was the ambitious objective which Louise Pommery and her team had set themselves. In addition to the innovation of selling a wine which went against the grain of contemporary practice, it was also a very difficult wine to produce because sugar was used to mask some of the more evolved characteristics of Champagne wine. Therefore reducing the dosage meant having to improve the quality of the base wine so that the final result was not too aggressive on the palate: the Brut Nature, the veritable symbol of our Maison's identity, was created. For Pommery, modernity would be meaningless without tradition, which lies in know-how and the art of blending different crus that enables us to make Champagne that is luminous and light, tender and lively at the same time. This is the legacy that Madame Pommery has handed down through the generations.

In 1868, Louise Pommery undertook the construction of the Domain which still stands today, a huge building enterprise which was only completed in 1888. Built by Mrs Pommery to represent the House's image of modernity and extravagance, this Elizabethan-style chateau set in the very heart of the city of Reims attracts more than 120,000 visitors from all around the world every year. The architectural style and the unique layout of the buildings, open to visitors, reflect the brand’s all-embracing aspirations. The Estate, of 51 hectares, contains 18 kilometres of cellars and gallo-roman chalk pits, where lay down 20 million bottles at 30 meters underground at a constant temperature of 10 degrees Celsius. It is in the heart of this magical place that Pommery Champagnes come to life, surrounded with works of art in the cellars and the storeroom to mix elaboration and contempory art.

Louise Pommery decided to install on a hill right apart from the town of Reims because she knew that the basement concealed Gallo-Roman chalk pits in good condition of conservation. She also knew that it could make ideal cellars, at fresh and constant temperature, to store there the bulky stock of bottles, necessary to ensure the long ageing of her wines. The splendour of the cellars dug under the Estate reflects the splendour of the vineyard that Mrs Pommery chooses among the best Crus. Belgian and French miners dug out eighteen kilometres of interconnected rib or barrel vault galleries. A vast, entire underground town. With its squares formed by the old wells, Navlet sculpted huge bas-reliefs there. They still accentuate the unreal beauty of these imposing galleries laid out in the eternal half-light. Just one monumental, magnificent 116-step staircase connects this underground world to the outside world. The connection is made via the Carnot cellar, the pivot of the structure, with its lighthouse keep… situated exactly above the grand staircase. The underground and upper world were built almost at the same time.The first cellars were already in service when war broke out in 1870. Work on the main buildings began in 1878. The park then began to emerge in 1880.What a prodigious metamorphosis: 18 km of galleries hollowed out into the chalk that have since housed over 20 million bottles of Champagne 30 metres below ground. And just the one legendary staircase leading down to the Pommery treasure.


Founded in 1990, UniMoney is a leading company in the linguistic services sector, specialized in the economic, financial and legal field. Our services:

  • Translations of financial, legal, technical, IT and journalistic texts (financial statements,fund and stock exchange reports, bank documents, contracts, appraisals, presentations, press releases, manuals, articles, websites, etc.).
  • Interpreting services for business meetings, conventions, congresses (liaison, consecutive, simultaneous and whispered interpreting)

We translate from and into the main European languages: English, French, German, Spanish, Portuguese and Dutch.

Our translators are mother-tongue professionals, specialized in their respective work sectors and with many years of experience.

Our translations are given special added value by the fact that they are all carefully checked. Each text is translated into another language by a native speaker and is subsequently reviewed by a colleague to ensure a very high quality end product.




IBM is a globally integrated technology and consulting company headquartered in Armonk, New York. With operations in more than 170 countries, IBM attracts and retains some of the world's most talented people to help solve problems and provide an edge for businesses, governments and non-profits. Innovation is at the core of IBM's strategy.

The company develops and sells software and systems hardware and a broad range of infrastructure, cloud and consulting services. IBM has continuously strengthened its commitment in developing the most advanced technologies: since 20 years, it is the Company with the largest number of patents in the United States.

Today, IBM is focused on four growth initiatives - business analytics, cloud computing, growth markets and Smarter Planet. IBMers are working with customers around the world to apply the company's business consulting, technology and R&D expertise to build systems that enable dynamic and efficient organizations, better transportation, safer food, cleaner water and healthier populations.